Display & Video Ads for Healthcare

Surround your market across the web and connected TV.

Build the brand awareness that makes every other channel convert better. We run programmatic display, YouTube and CTV that keeps your practice top-of-mind — measured all the way to booked patients.

Get Your Free AuditSee the results
HIPAA-safe tracking Brand-safe placements
18M+ impressionsin-market reach
Display & Video Reach
YouTubePre-roll & Shorts
7.2M
Connected TVOTT placements
4.1M
ProgrammaticDisplay network
6.8M
Assisted bookingsAttributed
3,420
+41% liftbranded search

Trusted by leading healthcare & life-science brands

What we run

Full-funnel reach, brand-safe by design.

Awareness and consideration media that surrounds your market — with the targeting and measurement healthcare demands.

YouTube & Video

Story-driven pre-roll and Shorts that educate patients and build trust across the consideration journey.

Connected TV / OTT

Premium streaming placements that put your brand on the big screen — once reserved for hospital systems.

Programmatic Display

Precision-targeted banners across the open web, reaching in-market patients at scale.

Retargeting banners

Stay in front of patients who visited but did't book — across every site they browse.

Digital audio

Podcast and streaming-audio ads that reach patients in moments search cannot.

Brand safety & compliance

Curated, brand-safe inventory and HIPAA-safe tracking protect your reputation and your patients.

The Patient Progress advantage

We connect awareness to booked patients.

Display and video are where most agencies stop measuring. We do't. Data Labs ties upper-funnel reach to the appointments it influenced, so you finally know what brand spend returns.

View-through attributionSee how display and video impressions drive later bookings, not just clicks.
Cross-channel liftMeasure how awareness media lifts branded search and conversion across every other channel.
Identity resolutionReach and frequency managed at the patient level, not the cookie level.
41%Lift in branded search
18M+In-market impressions
2.4xAssisted ROAS
0PHI exposed

How we work

From audit to scale in 90 days.

A sprint that launches brand-safe reach fast, then optimizes toward the placements that actually influence patients.

1

Audit & plan

We map your market, audiences and brand goals into a full-funnel reach plan.

Weeks 1–2
2

Launch & instrument

Display, video and CTV go live with view-through tracking via Data Labs.

Weeks 2–4
3

Optimize placements

We prune wasted inventory and double down on creative and placements that drive lift.

Weeks 4–8
4

Scale reach

Expand into new audiences and screens, every dollar tied to influenced bookings.

Week 8+

Real outcomes

Brand media with measurable return.

+41%Lift in branded search
2.4xAssisted ROAS
18M+In-market impressions
-29%Lower blended CPA

Questions

What healthcare marketers ask us.

How do you measure ROI on awareness media?
Data Labs uses view-through attribution to connect display, video and CTV impressions to the bookings they influenced — plus we track lift in branded search and blended cost per patient.
Is your inventory brand-safe?
Yes. We run curated, brand-safe placements and exclude sensitive content, protecting your reputation in a regulated space.
Can smaller practices afford CTV?
Programmatic CTV has made streaming-TV reach accessible far below traditional TV. We'll right-size a plan in your free audit.
Is tracking HIPAA-compliant?
Always — server-side, privacy-safe tracking with signed BAAs, no PHI exposed to any platform.

Ready to own your market's attention?

Get a free Display & Video audit. We'll show you how to build awareness that actually books patients.

Get Your Free AuditTalk to a strategist