PPC (Pay-Per-Click) Advertising for Healthcare
Make it easy for patients to find you across search engines by optimizing your website and updating your provider profiles and local healthcare directories.
Reach the right peophe with Search Ads
Reach people searching for your business
Reach people searching for your business
Reach people searching for your business
Partner with a Google Ads Expert to get help setting up your first campaign
- Get one-on-one guidance and personalized recommendations
- Get help tailoring your budget and media plan
- Get help selecting the right keywords
Get started with Search ads
Learn more about Search ads
PPC Advertising for Healthcare FAQ’s
PPC (Pay-Per-Click) advertising is a digital marketing strategy where advertisers pay a fee each time their ad is clicked. For healthcare providers, it drives targeted traffic, increasing patient inquiries and appointments.
PPC allows healthcare providers to target specific keywords related to their services, ensuring their ads reach potential patients actively searching for those services online.
A successful PPC campaign includes keyword research, compelling ad copy, targeted audience settings, a well-designed landing page, and continuous performance monitoring and optimization.
Yes, PPC campaigns can be tailored to target specific healthcare specialties, ensuring that ads reach the right audience looking for those specialized services.
Success is measured using key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, cost per click (CPC), and overall return on investment (ROI). Patient Progress provides detailed analytics to track and optimize campaign performance.
Tools and campaigns that can help you meet your goals
Performance Max
Achieve your goals across all of Google's ad channels and invientory with a single campaign.
Learn More
Performance Max
Achieve your goals across all of Google's ad channels and invientory with a single campaign.
Learn More
Performance Max
Achieve your goals across all of Google's ad channels and invientory with a single campaign.